A “SELECT” document campaign has been released by the Small and Medium Enterprises Development Agency (SMEDAN) with the goal of increasing the marketability and exposure of items created in Nigeria.
The SMEDAN SELECT initiative was created specifically to highlight premium Made-in-Nigeria goods across a range of industries.
Nairametrics discovers that the goal of this program is to increase opportunities for market expansion and investor involvement.
SMEDAN Director-General Mr. Charles Odii emphasized the value of Micro, Small, and Medium-Sized Enterprises (MSMEs) to the Nigerian economy, pointing out that these businesses are essential to GDP growth and employment creation.
Governor Abba Kabir Yusuf of Kano State also spotlighted the crucial role that Small and Medium Enterprises (SMEs) play in the Nigerian economy, recognising their impact on innovation, job creation, and economic growth. He reiterated the Kano State government’s dedication to supporting and advancing the development of SMEs.
Mansir Manu Soro, Chairman of the House of Representatives Committee on SMEs, articulated the legislature’s commitment to ensuring sufficient funding for SMEs across Nigeria. He praised SMEDAN’s initiatives to digitise and bolster small businesses in the country.
Mr Odii elaborated that the SMEDAN SELECT program, showcasing around 300 select products, aims to highlight the best of Nigerian entrepreneurship via the agency’s website and social media platforms.
To extend the reach and boost the patronage of Nigerian products, hardcopy catalogues will be distributed to embassies, government agencies, and department stores in major cities.
The program primarily focuses on products from Micro and Small Enterprises (MSEs), particularly those benefiting from SMEDAN’s One Local Government, One Product (OLOP) initiative.
This initiative, aimed at enhancing technical and business management skills, is active in 109 senatorial districts.
The objective of OLOP is to expand business opportunities and strengthen local communities.
Representatives from key agencies such as NAFDAC, the Standards Organisation of Nigeria (SON), and the Nigeria Export Promotion Council have expressed their solid support for small businesses in Nigeria. They highlighted the importance of collaborative efforts in promoting entrepreneurship and economic growth
